Introduction
The company is a fast-growing startup at the intersection of influencer marketing, affiliate commerce, and social engagement that we have worked extensively with since their inception.
A very unique SaaS company since it was formed as a spin out from a larger established and highly profitable UK business.
The company is scaling fast and is looking to hire a Marketing Manager that will focus on Content Marketing and marketing to Social Media Influencers in the short to mid term but will have the opportunity to build out and own the marketing function of this SaaS business.
The Role
This is an individual contributor role, reporting to the Head of Growth.
The Marketing Manager will develop and execute compelling marketing strategies that drive user acquisition, engagement, and retention. This role will suit someone with a background from consumer apps, market place, digital platform or martech SaaS ideally with experience in influencer marketing, affiliate marketing, or social commerce.
Key Responsibilities
- Develop and implement a product marketing strategy to drive user acquisition and retention.
- Create and manage high-quality content (blogs, social media, newsletters, video scripts, etc.) tailored to the target audience.
- Collaborate with product and growth teams to ensure marketing efforts align with business objectives.
- Manage and liaise with third-party partner agencies internationally on a day-to-day basis.
- Develop and execute go-to-market strategies for new features and product updates.
- Stay ahead of industry trends, emerging platforms, and best practices in digital marketing and influencer collaboration.