The Opportunity:
Senior Sales Director – Germany
PE-Backed | Analytics / SaaS | Enterprise Sales Leadership
An established Analytics / SaaS firm with strong enterprise customers… now backed by Private Equity to accelerate growth across Europe.
Offices in Europe, USA and APAC.
Germany is the largest opportunity.
The product is proven.
Customers are referenceable.
The market demand is there.
What’s missing?
A strong Sales Leader to fix, build scale, and own Germany.
This isn’t a “manage what exists” role.
It’s a fix, build and scale mandate — with full backing from leadership and investors.
The Role:
A first-line leadership role with full ownership of Germany as a core growth market.
You will be responsible for leading, and scaling the enterprise sales business, driving both new logo acquisition and expansion.
You’ll bring structure, energy, and discipline to a region that is ready to grow — but needs the right leadership to unlock it.
Key Responsibilities
- Lead and scale a team of around 10 sellers (Germany)
- Report into the CRO
- Scale the business from around 10M Euro to 20M Euro +
- Own ARR growth, pipeline, and forecast accuracy for the region
- Drive new business (land) and expansion (expand) strategy
- Increase average order values
- Run structured sales methodologies (MEDDICC / Challenger)
- Build relationships with C-level buyers (CIO, CDO, CFO)
- Partner with Marketing, SDRs, and Customer Success to improve conversion and retention
- Bring rigour to pipeline management, deal inspection, and forecasting
- Hire, coach, and develop top-performing enterprise sellers
